1Every 2026 Price Increase So Far
Almost every big streaming and music service in the US has raised its prices at least once in 2026. Each rise looks small on its own. Together, they add up to a real jump in what autopay takes from your card each month.
This page keeps every confirmed US change in one table. Prices are standard monthly prices paid directly to each service. We only list a change once it has been confirmed by the company or by several major outlets.
Last updated Sep 30, 2026
| Service | Plan | Old price | New price | New subscribers | Existing subscribers |
|---|---|---|---|---|---|
| Paramount+ | Essential (with ads) | $7.99 | $8.99 | Jan 15, 2026 | First bill after Jan 15 |
| Paramount+ | Premium (no ads) | $12.99 | $13.99 | Jan 15, 2026 | First bill after Jan 15 |
| Spotify | Premium Individual | $11.99 | $12.99 | Feb 2026 | Bills from Feb 2026 |
| Spotify | Premium Duo | $16.99 | $18.99 | Feb 2026 | Bills from Feb 2026 |
| Spotify | Premium Family | $19.99 | $21.99 | Feb 2026 | Bills from Feb 2026 |
| Spotify | Premium Student | $5.99 | $6.99 | Feb 2026 | Bills from Feb 2026 |
| Netflix | Standard with ads | $7.99 | $8.99 | Mar 26, 2026 | Rolled out after email notice |
| Netflix | Standard | $17.99 | $19.99 | Mar 26, 2026 | Rolled out after email notice |
| Netflix | Premium | $24.99 | $26.99 | Mar 26, 2026 | Rolled out after email notice |
| Prime Video | Ad-free add-on, now Prime Video Ultra | $2.99 | $4.99 | Apr 10, 2026 | Renewals from April 2026 |
| YouTube Premium | Individual | $13.99 | $15.99 | April 2026 | Bills from May or June 2026 |
| YouTube Premium | Family | $22.99 | $26.99 | April 2026 | Bills from May or June 2026 |
| YouTube Premium | Lite | $7.99 | $8.99 | April 2026 | Bills from May or June 2026 |
| Apple Music | Individual | $10.99 | $11.99 | Jul 17, 2026 | Next billing cycle |
| Apple Music | Family | $16.99 | $19.99 | Jul 17, 2026 | Next billing cycle |
| Apple Music | Student | $5.99 | $6.99 | Jul 17, 2026 | Next billing cycle |
| Peacock | Select | $7.99 | $8.99 | Aug 18, 2026 | First bill on or after Sep 17 |
| Peacock | Premium | $10.99 | $12.99 | Aug 18, 2026 | First bill on or after Sep 17 |
| Peacock | Premium Plus | $16.99 | $19.99 | Aug 18, 2026 | First bill on or after Sep 17 |
| Apple TV | Monthly | $12.99 | $14.99 | Aug 28, 2026 | About a month after notice |
| Disney+ | Premium (no ads) | $18.99 | $21.49 | Sep 23, 2026 | First bill on or after Oct 21 |
| Disney+ | Basic (with ads) | $11.99 | $12.49 | Sep 23, 2026 | First bill on or after Oct 21 |
| Hulu | Premium (no ads) | $18.99 | $21.49 | Sep 23, 2026 | First bill on or after Oct 21 |
| Hulu | With ads | $11.99 | $12.49 | Sep 23, 2026 | First bill on or after Oct 21 |
Note: the "existing subscribers" column is a general rule. Your own date depends on when your plan renews each month, and the price-change email from each service is the final word. If you pay through Apple, Google Play, Roku, Amazon or a phone carrier, your price and date can be different.
A few related changes are not in the table. The Disney+ and Hulu bundle with ads stays at $12.99, while the ad-free bundle rises to $21.99. Our full guide to the Disney+ and Hulu price increase covers those plans. The Amazon Prime membership itself did not change. Apple also raised its Apple One bundles this year, with Family and Premier up $2 in July and Individual up $2 in August.
Did you know? HBO Max is missing from this list because its last US increase came in October 2025, not in 2026. We will add it here if that changes.
2What It Means for a Typical Setup
Most households do not pay for one service. They pay for three, four or five, each on its own renewal date. That is why these increases are easy to miss. No single charge jumps much, but the total does.
Example scenario: a household pays for Netflix Standard, Spotify Individual, YouTube Premium Individual, Disney+ Premium and Peacock Premium. At the start of 2026 those five plans cost $73.95 a month. At the new prices, the same five plans cost $83.45 a month.
Five common plans now cost $114 more a year than they did in January, without changing a single setting.
That household now pays just over $1,000 a year for streaming and music. And because every plan renews on a different day, the extra $9.50 a month shows up as five small changes spread across the statement, not one clear jump.
The good news is that you have more control than it seems. The five steps below go from quickest to most lasting. Start with the first one today.
3#1: Check What You Actually Use
Before you look for a cheaper plan, find out which plans you still use. Open your last two card statements and write down every streaming and music charge, with the amount and the date.
Next to each one, write the last time anyone in your home used it. If the answer is "a month ago" or "not sure", that plan is the first one to cut. A plan you do not use costs the full price, whatever that price is.
Our step-by-step subscription spending audit walks through this in more detail, including charges that hide under a different company name.
4#2: Rotate Services Instead of Keeping All
You do not need every service every month. Keep one or two you use all the time, and rotate the rest. Sign up when a show you want is out, watch it, then cancel before the next renewal.
Example scenario: instead of paying for Peacock Premium and Apple TV all year, you keep each one for three months a year. At the new monthly prices, that costs $83.94 a year for both, against $335.76 for twelve months of each. You save about $250 a year on those two alone.
The risk with rotating is forgetting to cancel. Set a reminder a few days before each renewal, and save the cancellation email. Our guide on the sign up, watch and cancel habit covers how to do this without paying for a month you did not want.
5#3: Switch to Ads or a Bundle
The plans without ads took the biggest increases this year. Netflix Standard went up $2, while Netflix with ads went up $1. Disney+ Premium went up $2.50, while Disney+ with ads went up 50 cents.
That makes the gap between the two bigger than before. Netflix with ads now costs $11 a month less than Netflix Standard, which is $132 a year. If you mostly watch on one screen and do not mind short ad breaks, it is worth trying for a month.
Bundles can save even more. The Disney+ and Hulu bundle with ads costs $12.99, only 50 cents more than either service with ads on its own. Before you switch, check what each plan includes, such as downloads or the number of screens, so you do not lose something you use every week.
6#4: Pay Yearly for the Ones You Keep
For the one or two services you use all year, a yearly plan is often cheaper. You pay once, up front, and skip twelve monthly charges.
| Plan | 12 monthly payments | Yearly plan | You save |
|---|---|---|---|
| Apple TV | $179.88 | $119.00 | $60.88 |
| YouTube Premium Individual | $191.88 | $159.99 | $31.89 |
| Paramount+ Premium | $167.88 | $139.99 | $27.89 |
| Peacock Premium | $155.88 | $129.99 | $25.89 |
| Prime Video Ultra | $59.88 | $45.99 | $13.89 |
A yearly plan has two catches. You cannot rotate that service out for a few months, so only do this for ones you truly use all year. And the renewal is one large charge, which is easy to forget twelve months later.
Note: Peacock says current yearly subscribers keep their old price until their plan renews. Other services may handle this differently, so check your account before you assume a yearly plan locks in a price. Our guide on tracking annual renewal dates helps you avoid a surprise charge next year.
7#5: Track Every Renewal Date
Most of these services email existing subscribers before the new price kicks in. Many people never read that email. The higher charge simply goes through on autopay, and the first sign is a bigger statement.
The fix is to know what each plan should cost and when it renews. Add every streaming and music plan to TrackAutoPay with its current price and billing date. Smart Tracking reminds you before each renewal, and Manual Organization lets you update the amount the day a price-change email arrives, so the next increase never surprises you. Our guide on catching a subscription price increase before it bills you covers the wider habit.


